NEW: TAG Heuer Carrera Chronograph and Carrera Chronograph Tourbillon
Ready to add a splash of purple to your wrist?
TAG Heuer is kicking off the year in style with two striking additions to its legendary Carrera collection: the TAG Heuer Carrera Chronograph and the Carrera Chronograph Tourbillon. Both models channel the bold purple energy of the 2022 TAG Heuer Monaco Chronograph, this time reimagined within the sleek Glassbox design.
Since its debut in 1963, the Carrera has been synonymous with precision and racing spirit, cementing its place as a must-have for collectors. Inspired by the legendary Carrera Panamericana race, former CEO and current honorary chairman of TAG Heuer Jack Heuer envisioned a timepiece that combined performance, legibility, and timeless style. The Glassbox design, introduced in 2023, has only elevated this legacy, giving the Carrera a contemporary edge.

The latest releases are all about colour and texture. The smoky black-to-purple gradient dial is a showstopper, with a sunray-brushed finish that plays with light and depth. The chronograph counters, finished in black azuré with silver accents, offer clarity without compromising style. Add to that the domed sapphire crystal of the Glassbox, and you’ve got a watch that’s as bold as it is beautiful.

Under the hood, the Carrera Chronograph houses the robust Heuer 02 movement, boasting an impressive 80-hour power reserve. Its 39mm stainless steel case features polished and brushed finishes, adding to the dynamic look.

For those looking to take things up a notch, the Carrera Chronograph Tourbillon is a masterclass in haute horlogerie. Limited to just 200 pieces, this model showcases the in-house Heuer 02 tourbillon movement, delivering a 65-hour power reserve. Framed within the smoky purple dial, the tourbillon steals the spotlight, offering a captivating view of TAG Heuer’s technical prowess.

Both watches come on black perforated leather straps with a touch of purple flair on the lining, making them as comfortable as they are stylish. Whether you’re a long-time collector or a newcomer to the Carrera world, these pieces are a bold statement for 2024.