About Us

Here at CROWN, we love our wristwatches. And we know you do, too.

That's why we celebrate our love for horology the best way we know how -- with informative, insightful and entertaining content.

From the latest trends and creations from the Basel and Geneva watch fairs, to essential knowledge to navigate the oftentimes confounding world of haute horlogerie -- it's all here, lovingly put together for your pleasure.

Just as 'Vision', 'Identity', 'Soul' and 'Craft' are vital to the world’s most respected watch companies, CROWN is guided by the same values in our tone and approach. You can find these terms defining our magazine's architecture, with sections that span on-trend news reports to in-depth interviews to compelling product visuals. 

We do all this so that we can empower you, dear fellow watch buff, with authority and confidence as you make your next purchase.

And for those who are new to the game, let us be your entry ticket.

Launched in September 2013, CROWN is available quarterly in Singapore and Malaysia in print editions, as well as in digital format. Click here to subscribe.

Ex Editor-In Chief

Alvin promises not to be a douche when talking about watches. He may have scoured the Basel and Geneva watch fairs for the past 15 years, and played an instrumental role to the growth of Singapore's pioneering horological and men's lifestyle publications, but the intrepid scribe seeks to learn something new with each story he writes.