Watches and Wonders Geneva 2025: Bvlgari
Get ultra with the Octo Finissimo and strip it back with the Serpenti Aeterna
This year, Bvlgari pulled off something that feels both bold and impossibly refined.
On the one hand, you have the Octo Finissimo Ultra Tourbillon—a mechanical marvel that pushes ultra-thin watchmaking to new extremes.
On the other, the Serpenti Aeterna slinks in as a sculptural reinvention of the iconic serpent, distilled down to pure essence.

The Ultra That Redefines ‘Ultra-Thin’
Let’s talk numbers first: 1.85mm. That’s the total thickness of Bvlgari’s Octo Finissimo Ultra Tourbillon—making it the world’s thinnest flying tourbillon.
This latest feather in the Maison’s cap speaks of an obsession with thinness that began in 2014 and has racked up 10 world records and over 60 awards.

And it’s not just skinny for the sake of it. This is serious horological artistry. The skeletonised movement is a precision playground of polished, plated, and sunburst-finished components designed to dance with light.

With a sleek titanium case and tungsten carbide main plate, this Octo is all about contrasts—lightness vs strength, modernity vs heritage.

And while the mechanics are groundbreaking (eight patents, by the way), what really hits is how Bvlgari’s design language stays consistent.

That clean, monochrome look? Still there. The architectural shape? Still pulling from Roman history. Just now even more radical.

Serpenti, Stripped To Its Core
Then there’s Serpenti Aeterna—and wow, has it shed its skin. Gone are the eyes and scales; what remains is something primal, modern, and totally hypnotic.
Think of it as the snake in its purest form, reimagined as a minimalist, diamond-lit bangle that hugs the wrist like a second skin.

The lines are clean, the form bold, and the design utterly confident. It’s Serpenti, yes, but not as you’ve known it. It’s timeless, in that sharp, modern kind of way.
Together, these two new releases show what Bvlgari does best—pushing boundaries while staying unmistakably true to itself. One sleek. One slinky. Both unmistakably Bvlgari.
