Maurice Lacroix Grabs Well-Deserved Red Dot Design AwardWritten by Alvin Wong
The limited edition Aikon Automatic Skeleton gets the nod.
The Red Dot Design competition continues to be a favourite hunting ground for Maurice Lacriox, which picks up yet another award for the third year running.
This year, the winning entry for the marque is the Aikon Automatic Skeleton, a beautifully crafted 250-piece limited edition that combines dynamism and elegance in one handsome package.
Housed in a 45mm black PVD case, the monochromatic beauty flaunts a skeleton dial with beautifully shaped and finished bridges that expresses both modernity and the time-honoured codes of mechanical horology. Priced at RM25,600, the Aikon Automatic Skeleton also espouses Maurice Lacroix’s value for money proposition – one of the brand’s most appealing qualities.
Alvin promises not to be a douche when talking about watches. He may have scoured the Basel and Geneva watch fairs for the past 15 years, and played an instrumental role to the growth of Singapore's pioneering horological and men's lifestyle publications, but the intrepid scribe seeks to learn something new with each story he writes.